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June 5, 2018
11:00AM-12:00PM

Managing Social Media During and After an Incident

Floral A2

Speaker: Deborah Carpenter, Senior Marketing and Communications Specialist, Kuraray America, Inc.

This presentation will address how social media is used in ambient business conditions and how quickly it can be used for good — or cause problems in an incident. Understanding social media, how to plan for incidents with social media in mind, and creating countermeasures to control your message are essential in harnessing the power of social media. 

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2018-06-05 11:00:00 2018-06-05 11:00:00 America/Detroit Managing Social Media During and After an Incident Speaker: Deborah Carpenter, Senior Marketing and Communications Specialist, Kuraray America, Inc. This presentation will address how social media is used in ambient business conditions and how quickly it can be used for good — or cause problems in an incident. Understanding social media, how to plan for incidents with social media in mind, and creating countermeasures to control your message are essential in harnessing the power of social media.  Floral A2